>> Saakshi - 23rd May 2008

"REAL ASSET OF HUMAN BEING IN AN INNOVATIVE IDEA "- Alyque Padamsee
He isn't a magician still he can do magic . With his innovative ideas he created amazing adds and bought brand image to them . HE is add guru Mr Alyque Padamsee . Cosmetics which were confined to women were introduced to men .
Think in a new way, ideas are real assets, CREATIVITY IS THE KEY FOR SUCCESS said Mr Alyque Padamsee the add guru in .THE MARKETING SUMMIT 2008 organized by UBC on held Thursday . Various Delegates , HR & AD DEPARTMENTS Of various organizations , students attended the summit . Brain is the most important to generate ideas so its important for the brain to keep busy and working so that the ideas can create wonders . Human beings are filled with dust hence it is very important to clean the dust and help them lead in a proper way and one should learn from unforeseen conditions.said Mr Padamsee In coming years India will be in number one position reason being INDIA' is the youngest country in the world and Intelligent people in India . Indian subcontinent is the brain box of the world . Identifying new things and keeping on innovating leads to development hence it is very important to keep an eye on them and update things and innovate new things. Apart from his own ads he likes the Hutch add very much .said Mr Padamsee
One should always think and fight with mind to get new ideas and fight till one reaches the goal. NEW IDEA + MARKETING TECHNIQUE = INTERESTING ADD